From Brewer to Legend: Đorđe Vajfert and Vajfert Days

Every year, at the beginning of September, the city of Pančevo comes alive with a unique blend of tradition, beer, and history – it’s time for Vajfert Days. This festival is more than just a celebration; it is an opportunity to honor one of Serbia’s most important industrialists, philanthropists, and bankers – Đorđe Vajfert.

Born in Pančevo, Vajfert transformed his family brewery into the largest in the Balkans, but his influence extended far beyond beer: he was a visionary, the first governor of the National Bank, and a patron of the arts.

From September 5 to 7, Vajfert Days bring his legacy to life through a vibrant program – beer tastings, concerts, cultural events, and craft workshops. It is the perfect opportunity to discover the life of a man who shaped modern Serbia while experiencing Pančevo in a truly unique way.

Who Was Đorđe Vajfert?

Đorđe Vajfert (1850–1937) was one of the most important industrialists, philanthropists, and bankers in Serbian history. Born into a German family that settled in Pančevo, Vajfert continued the family’s brewing tradition and transformed it into the largest brewery in the Balkans.

But Vajfert was much more than the “king of beer.” He was also the first governor of the National Bank of Serbia, a man who helped stabilize the country’s economy, a major investor in mining (notably in Bor), and a great patron of the arts. Thanks to his contributions, he is remembered as one of Serbia’s greatest benefactors. Today, his portrait is featured on the 1,000-dinar banknote.

Vajfert Days in Pančevo – Celebrating Tradition and Beer

From September 5 to 7, the city of Pančevo celebrates the legacy of its famous citizen with the festival “Vajfert Days.” This event is dedicated to the heritage left behind by Đorđe Vajfert, while also offering visitors music, entertainment, and, of course, plenty of beer.

During these three days, visitors can enjoy a diverse program:

Beer gardens and tastings – local and regional breweries present their creations, with a special focus on traditional recipes.
Concerts and cultural events – the city comes alive with music, performances, and evening entertainment.
Exhibitions and historical tours – learn more about Vajfert’s life, his brewery, and Pančevo’s brewing tradition.
Craft workshops and local products – highlighting authentic Serbian food, handicrafts, and artisanal creations.

Why Visit?

“Vajfert Days” is more than a beer festival – it is a celebration of history, culture, and community. It’s a chance to learn about a man who shaped modern Serbia while experiencing Pančevo in a unique and festive way. Autumn evenings, the aroma of beer, and live music create an atmosphere that welcomes both locals and international visitors.

Đorđe Vajfert was far more than a brewer – he was a visionary and a builder who left an indelible mark on Serbia. “Vajfert Days” in Pančevo (September 5–7) is the perfect occasion to reconnect with his legacy while enjoying a lively festival that blends tradition, culture, and entertainment.